Orange is a quirky brand that has a lot of executional guidelines, like not showing any technology or mobile phones, so the ideas tend to be metaphoric. The brand personality is fun, lateral and spontaneous.
Supercheap Auto Christmas TVC
What's the best way an Aussie guy can hint to his family what he wants for Christmas - something from Supercheap Auto? How about roping in a gorgeous little girl and read her a story with the happiest ending of all? A true Christmas miracle.