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      <image:title>D.M</image:title>
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    <lastmod>2019-03-12</lastmod>
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      <image:title>Mercedes dealers Jordan</image:title>
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      <image:title>Mercedes dealers Jordan</image:title>
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      <image:title>Mercedes dealers Jordan</image:title>
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      <image:title>Mercedes dealers Jordan</image:title>
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    <loc>http://www.nickwriter.com/peroni-dm</loc>
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    <lastmod>2014-07-09</lastmod>
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      <image:title>Peroni D.M</image:title>
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      <image:title>Peroni D.M</image:title>
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      <image:title>Peroni D.M</image:title>
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    <loc>http://www.nickwriter.com/cars-1</loc>
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    <lastmod>2020-01-08</lastmod>
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      <image:title>CARS</image:title>
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      <image:title>CARS</image:title>
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    <lastmod>2019-03-12</lastmod>
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      <image:title>Telstra Store of the Future</image:title>
      <image:caption>Place one of the smartphones on the Sand Box and it springs to life - nodes appearing that give a small intro and rating of each aspect of the device.</image:caption>
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      <image:title>Telstra Store of the Future</image:title>
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      <image:title>Telstra Store of the Future</image:title>
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      <image:title>Telstra Store of the Future</image:title>
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      <image:title>Telstra Store of the Future</image:title>
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    <loc>http://www.nickwriter.com/social-media-and-content</loc>
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    <lastmod>2019-03-12</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5365d560e4b0a552a29760de/1399287752115-1VHRNIEUELXVN5CP8POW/BULMERS-Masterbrand-JPG.jpg</image:loc>
      <image:title>Social Media/ Content</image:title>
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      <image:title>Social Media/ Content - BCF Bon Bon</image:title>
      <image:caption>Need a gift for a man? Well get him a man's gift then. This content idea went so well that we needed to make the real thing the next year.</image:caption>
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      <image:title>Social Media/ Content - Homepage</image:title>
      <image:caption>The Swedish town Kopparberg produces one of the world's most popular ciders, carrying the town's name. The authenticity for the cider coming from an actual town is particularly important in the cider market. We created thisiskopparberg.se as a town blog from the quirky Kopparberg residents. Appearing as if designed by the residents themselves, it features the people, stories, sights and news, as well as information about the cider, to bring an authentic nature to the brand launch in Australia.</image:caption>
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    <lastmod>2024-04-10</lastmod>
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      <image:title>ATL</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5365d560e4b0a552a29760de/1400064996198-5WMX2BNE8GO1H3CFL2ST/Screen+Shot+2014-05-14+at+8.56.07+pm.png</image:loc>
      <image:title>ATL</image:title>
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    <loc>http://www.nickwriter.com/peroni-social</loc>
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    <lastmod>2014-05-05</lastmod>
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      <image:title>Peroni Social</image:title>
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    <image:image>
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      <image:title>Peroni Social</image:title>
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    <image:image>
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      <image:title>Peroni Social</image:title>
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    <image:image>
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      <image:title>Peroni Social</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5365d560e4b0a552a29760de/1399287787190-ZWCYX1VISOGKC9GQZERS/Screen+Shot+2014-04-04+at+10.17.29+AM.png</image:loc>
      <image:title>Peroni Social</image:title>
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    <lastmod>2014-05-06</lastmod>
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      <image:title>Customer Journeys - Snooze Customer Journey - Bed Match</image:title>
      <image:caption />
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5365d560e4b0a552a29760de/1399367905717-EO2YYS4RYOQEGBTD465U/image-asset.jpeg</image:loc>
      <image:title>Customer Journeys - TWC Customer Journey: Modern Family</image:title>
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    <loc>http://www.nickwriter.com/sunglass-hut-fashion-blog-and-edm</loc>
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    <lastmod>2014-05-05</lastmod>
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      <image:title>Sunglass Hut fashion blog and eDM campaign</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5365d560e4b0a552a29760de/1399288095191-5IVJ3GUKMD27G3FVY59C/Sunglass+Hut+eDM+slide.png</image:loc>
      <image:title>Sunglass Hut fashion blog and eDM campaign</image:title>
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    <image:image>
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      <image:title>Sunglass Hut fashion blog and eDM campaign</image:title>
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    <lastmod>2024-04-10</lastmod>
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      <image:title>Campaigns</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5365d560e4b0a552a29760de/1578288256864-KERXM3IR00AC8EL36X42/Screen+Shot+2020-01-06+at+4.22.53+pm.png</image:loc>
      <image:title>Campaigns</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5365d560e4b0a552a29760de/1712731682372-JUCOIPBQ9Q20BVAGFUPG/crtLogo.png</image:loc>
      <image:title>Campaigns</image:title>
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    <image:image>
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      <image:title>Campaigns - Fox Footy radio: The Passion</image:title>
      <image:caption>Fox Footy isn’t just passionate about footy, but the people who love footy as well. Brand campaign that was radio led.</image:caption>
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      <image:title>Campaigns</image:title>
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    <image:image>
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      <image:title>Campaigns</image:title>
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    <image:image>
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      <image:title>Campaigns</image:title>
      <image:caption />
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5365d560e4b0a552a29760de/1399370678045-6PMRVAS1BFYLNPRIC7Z4/Screen+Shot+2014-04-03+at+9.15.38+PM.png</image:loc>
      <image:title>Campaigns</image:title>
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    <loc>http://www.nickwriter.com/digital-work</loc>
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    <lastmod>2016-12-12</lastmod>
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      <image:title>Websites - Homepage</image:title>
      <image:caption />
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    <image:image>
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      <image:title>Websites</image:title>
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  <url>
    <loc>http://www.nickwriter.com/cozmo-supermarket</loc>
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    <lastmod>2014-05-05</lastmod>
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      <image:title>Cozmo Supermarket</image:title>
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    <image:image>
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      <image:title>Cozmo Supermarket</image:title>
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    <image:image>
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      <image:title>Cozmo Supermarket</image:title>
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    <loc>http://www.nickwriter.com/jordan-national-road-safety-campaign</loc>
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    <lastmod>2020-01-08</lastmod>
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      <image:title>Jordan National Road Safety Campaign</image:title>
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      <image:title>Jordan National Road Safety Campaign</image:title>
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      <image:title>Jordan National Road Safety Campaign - Road Safety TVC</image:title>
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      <image:title>Jordan National Road Safety Campaign</image:title>
      <image:caption>Press ad</image:caption>
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      <image:title>Jordan National Road Safety Campaign - Road Safety - Dead Girl</image:title>
      <image:caption>If you're going to scare people into driving safely - let’s get grim.</image:caption>
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  <url>
    <loc>http://www.nickwriter.com/carlton-dry</loc>
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    <lastmod>2014-05-10</lastmod>
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      <image:title>Carlton Dry</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5365d560e4b0a552a29760de/1399287065466-26AJP39R29WG0WT4AOQ4/Screen+Shot+2014-04-04+at+10.20.59+AM.png</image:loc>
      <image:title>Carlton Dry</image:title>
      <image:caption>Our challenge was to make content generating ideas for the 18-24 year old market.   Goodbye Boring converts a ski run at the snow into an augmented reality, real life game. It's an experience like 'Mario-Kart' on the slopes as we capitalise on corporate partnerships with Threadbo and Dragon glasses to bring the experience of a lifetime.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5365d560e4b0a552a29760de/1399287066636-3KMF7XX6MG31BWH3SUNC/Screen+Shot+2014-04-04+at+10.21.11+AM.png</image:loc>
      <image:title>Carlton Dry</image:title>
      <image:caption>Carlton Dry sponsors many surfing and outdoor events. The only problem with that - your beer gets warm at the beach. But not with a self-cooling beer can - a product innovation appearing on a beach near you.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5365d560e4b0a552a29760de/1399287061941-VNJBWEV57UVJ2HC9YHQW/Screen+Shot+2014-04-04+at+10.20.30+AM.png</image:loc>
      <image:title>Carlton Dry</image:title>
      <image:caption>The Now Experience allows Carlton Dry drinkers to enjoy the festivities at a music festival without getting stuck behind a camera capturing the memories for the day. Drinkers will be given a piece of wearable technology that monitors and charts their precise movements at a music festival. It will then curate and seed content to your social media streams which is relevant to the exact bands/ stages that you were watching: such as photos of bands and playlists.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5365d560e4b0a552a29760de/1399287061028-4C1976A1L9USXPJKJK5B/Screen+Shot+2014-04-04+at+10.20.41+AM.png</image:loc>
      <image:title>Carlton Dry</image:title>
    </image:image>
  </url>
  <url>
    <loc>http://www.nickwriter.com/peroni</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2014-05-10</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5365d560e4b0a552a29760de/1399371352024-OW8QLW5XTZL93OI0Y4ZY/Peroni_Logo.jpg</image:loc>
      <image:title>Peroni</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5365d560e4b0a552a29760de/1399287118672-Q4E8F9FDRD74LTBD0ZU9/Screen+Shot+2014-04-04+at+10.30.36+AM.png</image:loc>
      <image:title>Peroni</image:title>
      <image:caption>We were challenged to integrate beer with Italian food and fashion. For Italians, conducting business over lunch is a way of life. And we're not talking big boozy sessions you can't walk away from. Peroni Leggera would celebrate and herald the return of the business lunch. Partnering up with the restaurant industry - quick 1 hour lunch menus would be created at restaurants all over Australia, and through a series of initiatives supported by Peroni, get business men back making deals over a meal.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5365d560e4b0a552a29760de/1399287119129-3LI50SEP1YVA2XPV1KTT/Screen+Shot+2014-04-04+at+10.31.18+AM.png</image:loc>
      <image:title>Peroni</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5365d560e4b0a552a29760de/1399287122102-286DEFWAKDZ47SKP9K4W/Screen+Shot+2014-04-04+at+10.31.29+AM.png</image:loc>
      <image:title>Peroni</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5365d560e4b0a552a29760de/1399287124135-OWTOU7TMTILKLCOUAUYC/Screen+Shot+2014-04-04+at+10.32.05+AM.png</image:loc>
      <image:title>Peroni</image:title>
      <image:caption>Through Peroni's association with Australian fashion festivals, we wanted to create the ultimate branded giveaway that would actually help shape the fashion during the festival itself. Tied around Peroni bottles and distributed at events throughout fashion festivals, the fashion square can be turned into gentlemanly pocket squares, head scarves or handbag decorations for the ladies.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5365d560e4b0a552a29760de/1399287126203-Y75OY0B82FGFW4I3C6CU/Screen+Shot+2014-04-04+at+10.32.19+AM.png</image:loc>
      <image:title>Peroni</image:title>
      <image:caption>Through the use of technology, Peroni creates the ultimate personalised visualisation of Italian style. Your photograph will be captured at Peroni events, or entered online, where your image will be turned into an artistic illustration to create the perfect branded keepsake.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5365d560e4b0a552a29760de/1399287126513-5XLH99D15GYIV9A5IT9A/Screen+Shot+2014-04-04+at+10.32.27+AM.png</image:loc>
      <image:title>Peroni</image:title>
    </image:image>
  </url>
  <url>
    <loc>http://www.nickwriter.com/terry-white-chemists-2</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2019-03-12</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5365d560e4b0a552a29760de/1552379072158-HT4W4CLCFCC86Q1D0PVB/Screen+shot+2013-03-19+at+6.26.27+PM.png</image:loc>
      <image:title>Terry White Chemists</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5365d560e4b0a552a29760de/1552379072158-HT4W4CLCFCC86Q1D0PVB/Screen+shot+2013-03-19+at+6.26.27+PM.png</image:loc>
      <image:title>Terry White Chemists</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5365d560e4b0a552a29760de/1552379200983-3J2EG62C6B87VN2641NC/Screen+shot+2013-03-19+at+6.27.20+PM.png</image:loc>
      <image:title>Terry White Chemists</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5365d560e4b0a552a29760de/1552379288834-W0PKR9I4VNAZZGUF3Y6F/Screen+shot+2013-03-19+at+6.27.32+PM.png</image:loc>
      <image:title>Terry White Chemists</image:title>
      <image:caption />
    </image:image>
  </url>
  <url>
    <loc>http://www.nickwriter.com/yr-self-promo</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2020-02-06</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5365d560e4b0a552a29760de/1399193075430-2HPG44LBKCTIEL23EABN/1.+y%26r+employment+ad.jpg</image:loc>
      <image:title>Y&amp;R Agency Promo</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5365d560e4b0a552a29760de/1399193075430-2HPG44LBKCTIEL23EABN/1.+y%26r+employment+ad.jpg</image:loc>
      <image:title>Y&amp;R Agency Promo</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5365d560e4b0a552a29760de/1399193087462-KOREM4HIB4HM47P34JBF/2.+Y%26R+ad+in+location.png</image:loc>
      <image:title>Y&amp;R Agency Promo</image:title>
    </image:image>
  </url>
  <url>
    <loc>http://www.nickwriter.com/bunnings-2</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2024-04-10</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5365d560e4b0a552a29760de/1481512823425-WVVM9NNTVSNXVNSH6GS6/Bunnings_Warehouse_logo_background.png</image:loc>
      <image:title>Bunnings</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5365d560e4b0a552a29760de/1552381771517-H442PSL0REIY97Q2DSS5/image-asset.jpeg</image:loc>
      <image:title>Bunnings - Bunnings Trade - Tradie Talks</image:title>
      <image:caption>Hot off the press - our latest campaign for Bunnings Trade. Because when tradies talk, we listen. Especially when Tommy wants to talk about brands.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5365d560e4b0a552a29760de/1552381084755-DAC6GKD4Z9TDXVXC21XG/image-asset.jpeg</image:loc>
      <image:title>Bunnings - Millennial Customer Journey</image:title>
      <image:caption>Millennials need to benefit from the great value at Bunnings too. We just need to communicate differently to and with them. Here’s how.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5365d560e4b0a552a29760de/1578288344581-IFT33CHBYRU961OOE0DG/DIY+Travel.png</image:loc>
      <image:title>Bunnings</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5365d560e4b0a552a29760de/1552380749178-T7EN14YESNZDKFMUPTP2/Screen+Shot+2019-03-12+at+7.51.25+pm.png</image:loc>
      <image:title>Bunnings - Gocsy roadtests - radio</image:title>
      <image:caption>We want to roadtest products with real tradies - not Bunnings Team Members. Or you could give Gocsy a try…</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5365d560e4b0a552a29760de/1712733140136-WC4A0RHDF1IK8WD1PMEL/image-asset.jpeg</image:loc>
      <image:title>Bunnings - Merbau or Merboo?</image:title>
      <image:caption>So what do you do when you have a brand with nothing to say? Break a record for brand name mentions...</image:caption>
    </image:image>
  </url>
  <url>
    <loc>http://www.nickwriter.com/about</loc>
    <changefreq>daily</changefreq>
    <priority>1.0</priority>
    <lastmod>2019-12-31</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5365d560e4b0a552a29760de/1399286763700-RZPWGA9DV6M90YVR7BPT/image-asset.png</image:loc>
      <image:title>About/ Contact</image:title>
    </image:image>
  </url>
  <url>
    <loc>http://www.nickwriter.com/about-1</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2024-04-08</lastmod>
  </url>
  <url>
    <loc>http://www.nickwriter.com/new-page</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2021-10-01</lastmod>
  </url>
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